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Filtering by: Subject persuasion

Book Chapter

Persuasion: so easily fooled

Levine, Robert

This module introduces several major principles in the process of persuasion. It offers an overview of the different paths to persuasion. It then describes how mindless processing makes us vulnerable to undesirable persuasion and some of the “tricks” . . .
Abstract

When Students Have Skin in the Game: Two Classroom Activities to Teach Persuasion and Negotiation with Real Outcomes.

Tarr, Emily

Often, when teaching management, students may understand the ideas behind concepts taught in the classroom, but they may not always be able to apply them. This is problematic because usually these skills and tools are the learning outcomes that would . . .