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Incidental learning by more and less creative persons as displayed in recognition and creative transfer.
Sputnik provided a powerful stimulus to the study of creativity, but until then it was an area in which psychologists "feared tread" (Guilford, 1950). Close to twenty-five years ago Morgan (1953) published twenty-five definitions selected from the literature. The one aspect of its definition which all agreed upon is that it involves the development of something unique. The many other aspects of the definitions make it apparent that "creativity" involves a number of variables. These include personality traits or characteristics (Mooney, 1967), including motivational and sociometric, as well as specific, abilities. Perhaps due to the wide array of variables involved in the process, creativity has been approached from a variety of directions.