Abstract

Mon Studio: Branding and Why it is Important

The branding of a company can easily be overlooked and seen as a trivial thing. This project shows the importance of creating a cohesive brand and the steps it takes to brand a company. For this particular project I branded a music studio. I conducted research into the industry to see who would be my main competitors and I should go about branding a music studio. My research shows just how important it is to create a cohesive brand to maximize brand recognition and consumer engagement.

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