Project

Study of Factors in Implementation of Virtual Reality for Developing Microenterprise Level Customizable Products Shopping Applications

Virtual Reality is a computer technology, which can replicate real world environment or imaginary environment with the help of virtual reality devices. Though this technology exists long ago, the recent developments in this field are very high. Today’s generation of people are in a world where they wanted to change the way they do things like play, work, and live. The Virtual Reality technology is almost applicable to every field. One major application of virtual reality is shopping. Because today the customers are very proactive in choosing what they want, how they want to shop and where they need to shop. The boom of online retail is huge and the online retail industries have to compete with the changing trends in technology to increase their profits. Most huge companies can afford to change the technology they are using to develop their business. However, microenterprises cannot always afford to make this change. For example, family based handmade crafts shop. Though they might produce a better and more required product that the retail giants, they might not efficiently compete with competitors due to poor online retail methods. The Umbrella VR, which I developed in this project, is a virtual reality android application that can customize and save the created beach umbrella design. It helps bring up the practical difficulties involved in implementing virtual reality in a very small-scale. The purposes of the project are to study the possibility of implementing virtual reality for microenterprises and analyze their results. This application is a very simple application to create hope among low investment businesses that they can utilize the advanced technologies for effective retailing.

Virtual Reality is a computer technology, which can replicate real world environment or imaginary environment with the help of virtual reality devices. Though this technology exists long ago, the recent developments in this field are very high. Today’s generation of people are in a world where they wanted to change the way they do things like play, work, and live. The Virtual Reality technology is almost applicable to every field. One major application of virtual reality is shopping. Because today the customers are very proactive in choosing what they want, how they want to shop and where they need to shop. The boom of online retail is huge and the online retail industries have to compete with the changing trends in technology to increase their profits. Most huge companies can afford to change the technology they are using to develop their business. However, microenterprises cannot always afford to make this change. For example, family based handmade crafts shop. Though they might produce a better and more required product that the retail giants, they might not efficiently compete with competitors due to poor online retail methods. The Umbrella VR, which I developed in this project, is a virtual reality android application that can customize and save the created beach umbrella design. It helps bring up the practical difficulties involved in implementing virtual reality in a very small-scale. The purposes of the project are to study the possibility of implementing virtual reality for microenterprises and analyze their results. This application is a very simple application to create hope among low investment businesses that they can utilize the advanced technologies for effective retailing.

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